Our work

Delivering a huge impact through YouTube for HEMA

After a couple of challenging years, HEMA – a well-known Dutch variety store chain – wanted to attract attention during the holidays with its biggest campaign in years.

However, massive a...

YouTube geo-experiment paved the way for more appointments

Carglass is mainly using traditional media, such as Radio and TV, and for years this has been very successful. Carglass is the undisputed market leader in the "glass repair market," with an assi...

Insurance firm, Centraal Beheer, reduces CPA by 25% with ...

With the end of third-party cookies on the horizon, Centraal Beheer tasked their agency, dentsu, to develop a new cookieless solution able to drive high-quality traffic and deliver more value – ...

Dentsu's sustainable services

Time is of the essence. Sustainability, well-being, and climate are pressing and vital concerns for individuals, businesses, and consumers alike. As marketers, we have the power to make a direct...

Dentsu and Intergamma future-proof their digital measurem...

Dentsu and Intergamma future-proof their digital measurement with Google Analytics 4.

Tuning in: How dentsu increased YouTube ad recall by 188%...

One of dentsu’s clients wanted to generate better awareness and attention of its YouTube campaigns – and drive contextual relevance with key audiences. However, the team was finding it challengi...

Walibi Belgium and dentsu (re)launch the Kondaa

 3 million reach for free? Mix classic media & branded content… then shake it!

After suffering two difficult years between COVID & massive flooding forcing to close the...

Intergamma: Data Driven Indexable Faceted Navigation URLs

All of Intergamma’s product lister pages contain the option to filter on a specific brand or product type in the facet navigation. Selecting a filter resulted in a URL with complex parameters. T...

iMonitor: Ad Quality Checker for Paid Social Campaigns

Sending potential customers to dead landing pages is a horror scenario. Money down the drain… iMonitor ensures paid social advertisements quality and automatically verifies clients' websites ava...

iScraper - Digital Demands Automation

In an everchanging world of innovation. The search for automation becomes the only solution to excellence.

iActivate: Campaign automation for small & mid-sized clients

Sola needs to show search ads for products that are in stock (DUH!). Based on proprietary iActivate Express-tool, we set-up a PPC account quickly. The scalable set-up allows the advertiser to up...

Albert Heijn: Data-driven DOOH campaign resulted in a new...

Albert Heijn used mobile data to gain insights into where and when reach specific customer sales segments. These insights were gathered and translated into a highly relevant, data-driven DOOH ca...

Blue Band: Small act of kindness

Blue Band supports families with growing up kids, also in times of Covid-19. We proved this by small act of kindness in a perfect fit with brand domain. #Kidsbakingforkids, create special moment...

Albert Heijn Christmas 2019: Consistency and focus

How a strong focus has led to the highest daily turnover in the history of Albert Heijn.

Crisp, the online marketplace

Crisp is the online marketplace for everyone who wants better everyday food. Crisp is on a mission to make better food available for the many. Crisp focuses on super fresh and seasonal food, dir...

UNO playground object fights against loneliness

Posterscope created the UNO ‘Let’s play along’ playground for primary schools to fight loneliness among children and to raise awareness for this underexposed problem. It helps connect lonely chi...

Volkswagen Road Tales

Children are increasingly looking to screens for entertainment on car journeys, so how can we use technology to stimulate children’s imagination while travelling? 

For Volkswagen, we crea...

Vizeum: ASN Bank

Based on this insight, an umbrella strategy has been chosen to popularize sustainable banking: making ASN Bank more attractive and more accessible for a broader group. 

iProspect: Action

iProspect developed a test to determine the incremental value of the measured Store Visits. For this experiment we started with the following research question: To what extent can measured Googl...

dentsuACHTUNG! Diageo

The Bar is using gamification to keep track of progress and give aspiring mixologists a sense of achievement.  Based on progress, we suggest increasingly advanced cocktails and introduce new tec...

ACHTUNG! mcgarrybowen: Volkswagen

How can we improve the perception of the brand value ‘innovation’ by showcasing all innovation in the newest generation Volkswagen, but without losing the human character that Volkswagen has est...

Carat, dentsu Entertainment, iProspect: Microsoft

Carat was asked by Microsoft to introduce Surface Book in the Netherlands. Overall goal of the campaign was to increase awareness and purchase intent for this new laptop, that should lead to a m...

Cubanisto Chatbot

Unxpctd conversations with Cubanisto : for some, websites are not relevant anymore. Chat with Cubanisto’s friendly and dynamic Facebook bot to get the latest on parties, playlists and more.

Fetch: Telegraph Media Group

Driving loyalty for The Telegraph with targeted app download campaigns and personalised re-engagement.